GeoSLAM specialises in mobile 3D mapping technology and since launching in 2012, has stolen a march on competitors, building an extensive distribution network and owning 80% of the indoor mapping market. GeoSLAM wanted to re-hone it’s brand messaging, broaden its reputation and reposition itself as a market-leading technology provider. We developed strong key messaging which has become the anchor for all marketing and communication activities including corporate statements, the website, sales brochures and event stands. 6 new value propositions clearly set out the offerings to vertical sectors and the new website showcases the clean branding and focused content. Work is now underway on developing compelling thought leadership material.
“The approach by Sea Level to develop clear and concise key messaging for our business has provided a solid grounding for all marketing activities. We can now go-to-market with strong, stress-tested messaging that sets out who we are and what we do – it’s a game changer for us.”
Richard Betts, CEO, GeoSLAM